The most popular products to sell on Amazon FBA in 2024


In 2024, several items are trending as popular choices for Amazon FBA (Fulfillment by Amazon) sellers in the United Kingdom. Here are some of the top categories and specific products to consider:

Home & Kitchen

Absorbent Dish Cloths: Practical kitchen essentials, such as dishcloths with unique designs and high absorbency, continue to be popular due to their functionality and aesthetic appeal​.

Outdoor Decor: Items like solar lights, patio furniture, and garden decorations are in demand as people enhance their outdoor spaces, particularly during the summer months​.

Sports & Outdoor

Football Goals: With football being extremely popular, portable and easy-to-set-up goals are in high demand for recreational use in gardens and local parks​.
Pools and Accessories: As UK residents enjoy their summer holidays, pool-related products see consistent popularity​.
Golf Accessories: Our golfing culture ensures that accessories related to the sport remain popular, particularly during the golf season​.

Beauty & Personal Care

Skincare Products: Eco-friendly and cruelty-free skincare items made from natural ingredients are highly sought after, reflecting market’s preference for sustainable beauty products​.
Makeup: Sustainable and non-toxic makeup products with recyclable or refillable packaging are in demand, catering to environmentally conscious consumers​.

Pet Supplies

Pet Food and Treats: Organic and natural pet foods and treats, avoiding artificial ingredients are trending as pet owners increasingly prefer healthier options for their pets​.
Pet Toys and Grooming Supplies: Durable and eco-friendly pet toys and grooming supplies continue to be popular among pet owners​.


Wearables: Smartwatches and other wearables that integrate health and fitness tracking features are in demand as consumers focus on personal wellness and fitness​.
Gaming Consoles: Advanced gaming consoles with immersive experiences, including VR and AR capabilities, remain popular among gamers​.


Clothing: Sustainable and stylish clothing items, including tops, dresses, and shoes made from eco-friendly materials, are highly favored by consumers​.
Swimwear: With the ongoing interest in outdoor and pool activities, swimwear for both men and women are in demand during the UK summer months​.

Baby Products

Nappies and Wipes: Biodegradable and eco-friendly nappies and wipes are gaining traction among eco-conscious parents.
Pushchairs and Car Seats: Products made from durable and non-toxic materials with enhanced safety features are highly desirable for parents​.

These products reflect current consumer trends towards sustainability, practicality, and the enhancement of home and outdoor living spaces. For Amazon FBA sellers, these items represent opportunities to tap into high-demand markets while considering factors like competition, product optimisation, and customer service to maximize success​.

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